The Linkeight Story

Linkeight is a wholly owned New Zealand company helping manufacturers compete globally through Strategic Sourcing.

Strategic sourcing means that we cover the contract manufacturing, the logistics and you pay in your currency.

We utilise developed Chinese technologies and production services to dramatically reduce costs while successfully managing the risks associated with global manufacturing.

Founded in 2009 on over 40 years of manufacturing experience throughout China and around the world, we also bring 25 years of experience on the ground in China. 

We specialise in mitigating the risks associated with the legal, cultural and logistical complications that inevitably arise, causing businesses to stumble. We are here to ensure companies are not seriously jeopardised nor experience months of recovery when a manufacturing or sourcing decision with China is unsuccessful.

Linkeight offers world class manufacturing networks for strategic sourcing.

Our head office is based in New Zealand’s capital, Wellington and our strong team of ten specialised personnel operated directly from China and around New Zealand. Our office in Yiwu is the hub for our mobile personnel working in China which places us in the unique position of always having someone on the ground in both places. We deliver fast and accurate communication and engagement.

Our team is supported by associated networks of quality assessed factories and specialists making us highly knowledgeable and our partnerships with clients mutually beneficial. 

The Linkeight Story

The Linkeight Story

Discover the history and story behind your trusted strategic sourcing partner - Linkeight.
Discover Our Story

Our Process

Our Process

Learn about the steps we take to ensure every engagement is a success for our clients.
Explore our process

Our Team

Our Team

Meet the Linkeight team.
Meet the team

The Linkeight Story

My career began as a toolmaker, following a number of promotions I became a sales engineer. This progression gave me firsthand experience of the systems and processes required as a manufacturer to produce and deliver a product to market.

During 2005 I was employed by Southward Automotive, an automotive contract manufacturer with over 350 staff, Southwards was a 3rd generation, 100-year-old company.

The pressure from Chinese manufacturers through the early 2000s was tangible. With their ability to produce products at a cost level much lower than that of a locally made product. This lead to closure to many long-standing manufacturing engineering companies in New Zealand.

The closure of the Southwards Automotive factory was imminent. I took leave and brought a oneway ticket to China. I wanted to save our factory, and understand as a significant New Zealand contract manufacture why did we not see this coming and use it to our advantage?

Over the next 5 years, I returned to China many times. Travelling from factory to factory, city to city reviewing some of the most capable production engineering facilities I had ever seen.

This was the catalyst for forming our own company, Linkeight.

Linkeight specialises in linking production engineering companies with Chinese factories, that offer skill sets to complement their own — enabling them to compete globally.


Jeremy Robbie,
Managing Director

Our Process

We spend the time with you upfront so we clearly understand your product requirements. For contract manufacturing, this is a critical part of our process and allows us to employ end-to-end process management to monitor the production process in detail through effective quality controls.


Contract Manufacturing Strategic Sourcing

Core Process

When trading with China, we engage eight core services at various points throughout our process.

  1. Factory selection and auditing
  2. Pricing assessment and negotiation
  3. Quality assurance processes
  4. End-to-end project management
  5. Communication and translation services
  6. Management of legal and fiscal activity
  7. Cultural and international relations
  8. Logistics and delivery


We give our customers full control over the production of their products with a four step approval process.

  1. Acceptance of proposal and contract engagement
  2. Sample or pilot sample approved
  3. Pre-production run
  4. Approval to manufacture or re-order

Production Monitoring

To identify problems or risks early Enveloping the four step approval process is our customised and intensive production monitory system. Unnecessary delays, cost overruns or miscommunications are avoided.


A New Zealand engineer evaluates all manufacturing processes and control systems for each factory. We carefully assess factory capabilities and management systems, production processes and policies, quality control systems, record keeping and social compliance


Regular factory visits ensures adherence to specifications. Quality assurance is achieved through pre-production, first article, in-process and final product inspections.


Prior to shipment, packaging specifications are checked and sample product is inspected.

Partner With Linkeight

We take the heat, you make the gains. Our business and support systems manage the risk of dealing with global manufacturers.

When partnering with Linkeight you can have the confidence your business will receive professional service standards, product quality and at the best price.

Our Team

Linkeight CEO Jeremy Robbie
Jeremy Robbie


Ken Robbie

Strategic Sourcing Specialist

Susan Qui
Susan Qiu

Logistics & Production

Your Professional

Strategic Sourcing Tool kit

What is Contract Manufacturing?

Production of goods by one firm, under the label or brand of another firm. Contract manufacturers provide such service to several firms based on their own or the customers’ designs, formulas, and/or specifications.

Free RFP Template

Your company can’t do everything internally, and when your business needs to purchase a product or service from elsewhere, you might need to shop around. 

A Request For Proposal (RFP) allows you to collect offers from various vendors and select the vendor that best meets your criteria, both in regards to skill and budget.

Free Insiders Guide to Supply Partner

How do you increase sales, increase your market penetration, and increase your competitiveness?

Follow the steps outlined in our “Insiders Guide” to select the best manufacturing partner for you.

Take the next Step

Let’s Talk

With offices in New Zealand and Shanghai, we are in the unique position of always having someone on the ground in both places for faster more accurate communication and engagement.

Keep in the loop

Receive the Insiders Guide to Selecting a Strategic Supply Partner, Along with several case studies of how Linkeight has increased competitiveness.